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Jolie and Robert Procop launch new jewelry collection

More on the new line of jewelry for Style of Jolie and the upcoming exhibition!

Normally in May, the eyes of the general public are focused on the bright clothes and spectacular jewels worn on the red carpet of the Cannes Festival. However, next week, the city of Geneva, Switzerland, will become the global epicenter of jewelry. And the reason is very simple: on the shores of Lake Geneva, it is traditionally held in May, the week of the largest luxury auctions, including precious stones.

Robert Procop is a discreet jewelry designer. However, this does not stop your creations from shining in the skin of celebrities or in the collections of your discerning clients. This man, who at the same time is so discreet and highly sought after, will be present at the event, which will take place at the Palexpo Conference Center, from 10 to 13 May. There he will unveil his new jewelry collection during the first edition of a new area, entirely dedicated to jewelry. The GemGeneve meet hundreds of exhibitors handpicked: international distributors of precious stones and pearls, jewelers, diamond dealers, antique jewelry vendors and etc.

Procop will be in a showcase organized at the center of the event, where he will unveil the latest models of the jewelry line he created in collaboration with American filmmaker Angelina Jolie. Launched in 2012, the line called “Style of Jolie” was known for its extraordinary Colombian emeralds, tourmalines and green beryls and its extravagant citrus. All pure and powerful. Jolie put her stylistic signature on the colored pieces.

However, the latest revelation of the line created by Jolie will be the big surprise: a limited edition of pieces, which includes rings, necklaces, pendants and also anklets, all in pink and white gold, with black, rose and crystal quartz spinels White. The new collection was named after the actress’s eldest daughter, Zahara Jolie-Pitt, and according to the information she designed. All the pieces designed by Zahara will be presented at the world premiere of GemGeneve.

All the money raised from the sale of the “Style of Jolie” line items will be donated to the Education Partnership for Children of Conflict charity co-founded by Jolie. The organization has already completed the construction of two primary schools in Afghanistan.